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85 | 20090519181541 | https://web.archive.org/web/20090519181541/http://www.defence.gov.au/dmo/ceo/speeches/Head_DEU_presentation_ADM09_v2.ppt | 2009-05-19 | 2009-06-27 | 500 | professionalise | re-prioritise | standardise | benchmark | improve industry relationships and industry performance | lead reform The Defence Export Unit Strengthening Australia’s defence capability by connecting local industry to global markets ADM Congress February 2009 • Work in Progress • Gaining acceptance through greater awareness • Success through direct involvement – Senior Military Advisers – Military Personnel and Equipment – Use of global network of contacts • Interpretation of requirements to reduce ambiguity REPORT ON PAST 12 MONTHS Partnership of Government and Industry to promote Australia’s innovative defence & defence-related technologies Defence support of Australian industry to supply high quality, sustainable solutions to international clients • Defence Capability goals rely on capacities of Defence industry • Industry closely integrated into support of military capabilities • Self-reliance includes maintaining – Control over skills – Capacities – Capabilities – Technology FOCUSING OUR EFFORTS • Industry needs access to export markets – Directly – Through global supply chains • Leads to – Economies of scale – Exposure to new technology – New market opportunities • Global market for Defence NOT a level playing field • World Military expenditure in 2006 reached US$1204 bn • Represents 3.5% increase since 2005 • 37% increase since 1997 • USA responsible for 80% of increase in 2005 • 15 countries with highest spend account for 83% • US – 46%; UK, France, Japan, China approx 5% each INTERNATIONAL DEFENCE PROGRAM “United Nations committed to preserving peace through international co-operation and collective security” YET the UN’s budget is 2% of world military expenditure • Outcome-based approach • Establish Australian industry brand • Foster growth through closer integration • Defence as a major business opportunity AUSTRALIAN DEFENCE INDUSTRY OBJECTIVES • Australian industry as a recognised brand • International consistency • Collaborating across international boundaries • Need for change in traditional models • Growth requires investment CHALLENGES Evolving model for collaboration based on: Governance - Environment Policy - Rules Technology - Capability Culture - Will Economics - Value • International collaboration program • Commonality of interest • Key long-term challenges: Workforce beyond 2015 Defence and Industry work more closely EXPORT AGENDA • Develop a Business Case incorporating an Export plan • Ensure product or service is export-ready • Understand the commitment required – Time – Resources – Funding • Ensure capacity to deliver PRACTICAL STRATEGIES CONSTRAINTS • Export Licences – Defence Export Control Office (DECO) • Security • Other global constraints • Additional cost FOCUS IN 2009 • Awareness of DEU internally with Defence • Build on knowledge of Australian capability/capacity • Build better view of export opportunities • Greater collaboration/co-operation with external export agencies TO SUCCEED “Develop a concise plan, hire talented people, ensure that you have the financial capacity to fund the initiative. Be patient because it is going to take longer and cost more than you expect” CONTACT DETAILS Al Uzubalis Ph: +61 (0)2 6127 2723 Mob: +61 (0)416 26 56 59 Email: al.uzubalis@defence.gov.au Ken Finlay Ph:+61 (0)2 6127 2740 Email: ken.finlay@defence.gov.au Linus Ryrie Ph: +61 (0)2 6127 2742 Email: linus.ryrie@defence.gov.au LTCOL Stuart Calvin Ph: +61 (0)2 6127 2733 Email: stuart.calvin@defence.gov.au DECO: General Enquiries: 1800 66 10 66 Email deco@defence.gov.au | application/vnd.ms-powerpoint | 200 | http://www.defence.gov.au/dmo/ceo/speeches/Head_DEU_presentation_ADM09_v2.ppt | au,gov,defence)/dmo/ceo/speeches/head_deu_presentation_adm09_v2.ppt | THWTU4BN4FWKK5B47A3PZUC6A3YYEM7W | 280181 | domains/defence-gov-au/powerpoints/original/au-gov-defence-dmo-ceo-speeches-head-deu-presentation-adm09-v2-ppt-20090519181541.ppt |